Category: Creativity and Innovation
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Three articles on brand innovation for some light weekend reading
Twelve Innovation Lessons for 2014 15 types of innovation (illustrated by car / mobility examples) for inspiring your innovation challenges Is Your Innovation Problem Really a Strategy Problem? (via GoKart Labs)
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iBeacons, adding context to our real world experiences
I’m quoted in Julio Ojeda-Zapata’s Pioneer Press story on iBeacons: Remember those helpful humanoids from ‘Minority Report’? They’re almost here … Staffers at Weber Shandwick, the PR agency known for geeky experimentation with exotic tech such as Google Glass, have just begun to explore iBeacon\’s possibilities. “This could be a…
GREG SWAN 