Category: Content Strategy
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Andrew Stanton: The clues to a great story
Andrew Stanton: The clues to a great story | Video on TED.com.
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NYT: Storytelling Ads May Be Journalism’s New Peril
David Carr has a new piece about native advertising and the pros/cons of sponsored content. The headline says it all. My take: instead of sounding the death knell each time something from the past changes, wouldn’t we be better off evaluating what’s exciting about the future and working toward it?…
GREG SWAN 