Category: Content Strategy

• Content Strategy

  What’s your algorithmic content strategy? LA Times and AP have one

  First a robot wrote an LA Times article about an earthquake. Now the AP will have a robot write baseball articles. Rather than fear or dismiss this, I’m interested in thinking through how algorithm-based editorial could be used on the branded content side at scale. And from a hyper-localization perspective.…

  March 4, 2015
• Content Strategy

  Poynter: Most of The New York Times’ most popular items last year weren’t news stories

  http://www.poynter.org/news/mediawire/311933/most-of-the-new-york-times-most-popular-items-last-year-werent-news-stories/

  January 13, 2015