⚡️Social Signals
For years and years, Greg has authored thought leadership, POVs, observations and things that personally delight him in blogs and newsletters just like this one.
From LiveJournal to Blogger, Tumblr to WordPress, MailChimp to Substack the medium may change but the dedication to tracking “what’s next” and working through “what to do about it” is a constant theme in how Greg approaches changes in technology, marketing, and the cultures that knit them together.
Today, the newsletter is called Social Signals, and with thousands of subscribers to-date, so far it’s going pretty dang well.
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Read past issues here.
WHAT FOLKS ARE SAYING:
Greg is kind of an all-around brainiac, and I recommend subscribing to his newsletter. – Luke Sullivan, author of Hey Whipple, Squeeze This
Greg Swan works at the edge of where both culture and the internet are going. Now that we’re at a moment where it’s hard to tell the two apart, his perspective is particularly useful. –Mixing Board
“Greg Swan leads ‘Innovation and Trend Workshops’ for Fortune 100 clients to discuss trends and shifts in consumer behavior and content consumption. He has repeatedly demonstrated to clients the ROI for social media and the dangers of misusing it. Greg makes small bets on pilot programs, scaling them up once they prove their value. -PR NEWS
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