as seen in… The New york times, cnn, CBS nightly news, digiday, ad age, pr week, mediapost, FORBES, business insider, NPR, adweek, axios, mashable, and more.
What’s trending & why? what’s next? what do we do about it?
2026
MAKE: Magazine: Maker Highlights from the Biggest Tech Show on Earth
The Shorty Awards: CES + 1B. Two deserts. Two futures. One reality check.
WCCO Radio/Podcast: Greg Explains the Internet – Robots Doing Your Laundry at CES 2026?
Marketing Brew: Viva las CES: What marketers are betting on at CES 2026
2025
WCCO Radio/Podcast: Greg Explains the Internet – Waymo and the Future of Self-Driving Cars
The Shorty Awards It’s No Fluke Podcast: Greg Swan – Don’t Forget the Human Stuff
WCCO Radio/Podcast: Greg Explains the Internet – What is 6-7 & the history of viral sayings from our childhood
Digiday: The creator is splintering as AI forces a new reckoning
WCCO Radio/Podcast: Greg Explains the Internet – Would you pay a monthly fee for Instagram and Facebook?
FOX TV: The TikTok sale explained
Cybernews: Will doom scrolling give you that warm fuzzy feeling when it’s gone?
Digiday: Marketers on the first 100 days of President Trump’s policies
WCCO Radio/Podcast: Greg Explains the Internet – “Finding Friends, Dodging TikTok Bans, and the Rise of Dark Social”
WCCO Radio/Podcast: Greg Explains the Internet – The “Free” TV
Digiday: As SXSW kicks off, marketers embrace it as an ‘accessible’ conference for content, connection
Ragan Communications/PR Daily: What to do if TikTok is banned
PRovoke: Marketers Bracing For The Unpredictable As US TikTok Ban Looms
Ragan Communications/PR Daily: Supreme Court decision seems to spell the end of TikTok
Digiday: CES 2025 showcases more AI for TVs, wearables and advertisers
Pioneer Press: Minnesota’s Greg Swan visits CES every year and has grown skillful in sussing out the tech trends
WCCO Radio/Podcast: Live from the CES 2025 Showfloor with Greg Swan
2024
The Drum: OpenAI is eyeing ads – but getting it right will be a tricky balancing act, experts say
Ragan Communications/PR Daily: Own the customer journey to help prove PR’s role in driving sales
WCCO Radio/Podcast: The effect of social memes on political campaigns
Digiday: Why Toys”R”Us used OpenAI’s Sora to create an AI-generated video.
Business Insider: PR firms are running execs’ LinkedIn profiles — and turning ghostwriting into big business
AdAge: Apple Vision Pro vs Meta Quest – How Marketers View The Competing Headsets
WCCO Radio/Podcast: Greg Swan LIVE from CES in Las Vegas
2023
Digiday: As regulatory pressure mounts for artificial intelligence, new lawsuits want to take OpenAI to court
WCCO Radio/Podcast: Will “Threads” really become a Twitter-killer?
Digiday: ‘No other platform will be Twitter’: Marketers aren’t sold on Twitter alternatives just yet
WCCO Radio/Podcast: CES kicks off in Las Vegas, highlighting new tech, including automated snow blowers and robots
2022
The New York Times/Pioneer Press: How is everyone making those A.I. selfies?
Star Tribune: 6 cool things in music
Digiday: Why Shutterstock is betting on generative AI for the future of stock images
The Drum: Which ad agencies are advising clients to evacuate Twitter?
Digiday: How Pinterest hopes to catch up to the e-commerce boom
MediaPost: 3 Ways To Invest In Web3 That Won’t Break the Bank
Twin Cities Business: You don’t have to be a fan of NFTs to see the value in bringing Web3 trailblazers to Minnesota
MSP Business Journal: The Social Lights names Stephanie Schafer COO; hires Greg Swan for chief creative role
Minneapolis Egotist: The Social Lights Bolsters C-Suite with Two Agency Veterans in Strategic Growth Move
2021
The Business Conversation Podcast: Forecasting 2022 with Greg Swan
Mixing Board Studio Session: Digital Culture Expert Greg Swan on the Future of Creativity
Adweek: Greg Swan named Fallon’s Head of Creative Innovation
Cities 97: The Story Of The $5 Mystery Safe In Chaska
Shots: The Most Successful Social Media Ads Will be in Augmented Reality
Forbes: At CES And Beyond, CMOs See Potential With New Kinds Of Virtual Events
2020
PR Week: A Vacation During a Pandemic?
Elemental: Boredom is Spreading the Coronavirus
Twin Cities Business: How to Make the Most of LinkedIn
Chaska Herald/Pioneer Press: Navigating the New World of Working at Home
Minneapolis Institute of Art: Critical Thinking in Critical Times
Twin Cities Business: Zoom Hacks
Forbes: As Super Bowl Advertisers Flock To TikTok, CMOs Are Cautiously Curious
2019
The Schmidt List: Social Disruption with Greg Swan
Buzzfeed: Freezing Our Pants Off
2018
CBS News TV: Messaging apps embrace the “dark social” Web
Digiday: Inherently Thumb-Stopping
Adweek: How to Market a Seemingly Boring Industry in a Unique Way That Results in Page Views
2017
The New York Times: Is a Trivia App the Answer to Questions About Live Streaming?
2016
Sports Illustrated: MN Wild Become First to Use Snapchat Spectacles (
Pioneer Press: Travel Toy Photography is a Thing
Star Tribune: Companies catching digital fever around the Super Bowl
Pioneer Press: The Wild are wild for new, camera-equipped Snapchat Spectacles
CBS-TV MN: Why Is It So Hard To Quit Social Media?
Campaign US: The five most creative strategies for recruiting agency interns
Pioneer Press: Twin Cities businesses embrace the Pokémon Go craze
Digiday: Marketers Like What They See in Snapchat Spectacles
2015
Twin Cities Business: 5 Online Best Practices for Business
Verizon News Center: Evolution of the Music Listening Experience
Pioneer Press: Apple Watch is coming, but not all tech fans are sold yet
2014
PR Week: Content Has a New Voice
MSP Magazine: Social Status: Influential Minnesotans on Social Media
NBC-TV MN: Google Glass: Hot or Not?
2013
MN Blogger Conference: Q&A with Keynote Speaker Greg Swan
Star Tribune: Funky photo fads flourish thanks to social media
Pioneer Press: Google Glass — Half empty or half full?
Association for Education in Journalism and Mass Communication: Interview with Greg Swan
CBS-TV MN: Keep Up With Your Kids on Social Media
Star Tribune: As popular as ever, selfies are changing the way we communicate
PR News: 5 Key Tips for PR Pros to Avoid Burnout and Stay Motivated
CBS-TV MN: Beware: Your Reputation is Being Googled
2012
Pioneer Press: Apple’s new Maps app earning jeers, cheers
NPR Radio: Art Hounds
Social Media Examiner: How the US Army is Using Bloggers
2011
MSP Business Journal: Greg Swan wins PR Week 40 Under 40
PR Week: 40 Under 40 Ones to Watch
Pioneer Press: Social media overload? You’re not alone. How experts manage
NBC-TV MN: Top Tweeps of the Twin Cities
FOX-TV MN: Is Formspring a New Forum for Bullying?
Chaska Herald/Pioneer Press: Punxsutawney Phil’s Chaska connection is Greg Swan
2010
Conversation Agent: What’s so great about this blogging thing?
Minnesota Business: Digital Domain
Twin Cities Business: Greg Swan named Twin Cities Social Media Titan
2009
Sky News: Getting a Job via Twitter?
2008
MSP Business Journal: Social Media is not Just for Personal Connections Anymore
Star Tribune: Keeping It Short and Tweet
MinnPost: New Media Means New Market Strategies
Pioneer Press: RIP HD-DVD, Here Comes Streaming