Category: Trends
-
Key Trends from the Top 100 Most Valuable Global Brands of 2017
The latest Most Valuable Global Brands ranking from WPP and Kantar Millward Brown came out last week, and it’s no surprise the top 9 is full of massive tech companies (McD’s is #10). But I like thinking about why that’s no surprise. In fact, the seven newcomers this year are tech…
-
Mary Meeker’s Internet Trends Report 2017
Mary Meeker’s famous annual Internet Trends presentation was yesterday. Although never presented very clearly (in a creative sense), this is one of the most important milestones of aggregating trend data in our industry each year. In the next week you will see countless digital and advertising trades recutting and summarizing this…
GREG SWAN 