Category: MIMA
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MIMA: Marketing Mix Challenge Liveblogging
Read the archive: Click Here MIMA Marketing Mix (10/01/2008) 11:04 Packed room here for the “Marketing Mix Challenge” session 11:05 Moderator is Jeffrey Gorder — we’ll spend next hour talking about formulating marketing mix to launch a new product 11:07 @edkohler would be hating these introductions (he hates introductions) 11:08…