An exciting era for the smart watch and wrist-based content strategy

Wrist-computing is a powerful opportunity to change how humans interact with each other, businesses and content. At Weber Shandwick, we’re excited for the launch of new players in the mobile and smart watch space, but we’re also realistic about how soon it will be eclipsed by something better as the technology, software and value-proposition for […]

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Smartwatches: Past, Present and Future – my presentation at Mobile Twin Cities

On the eve of Apple’s iPhone 6 and POTENTIAL smartwatch introduction, I was invited to share a presentation and lead a discussion about smartwatches with the intelligentsia of Mobile Twin Cities. As a passionate fan of smartwatch technology, quantified self and consumer adoption habits, this was a fun area to research and resulted in a […]

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Early VTech smartwatch for kids has a good price point, features

This VTech KidiZoom Smart Watch has “a 1.4-inch touchscreen that incorporates built-in motion sensors and digital tools alongside traditional timekeeping. The watch itself can switch from a digital to analog clock, with customizable wallpaper behind it, and also has the ability to support taking photos, videos, and playing games.” The price is excellent, at $50. […]

Read More Early VTech smartwatch for kids has a good price point, features