Quoted on the selfie trend in the Star Tribune

greg swan selfie

Star Tribune: As popular as ever, selfies are changing the way we communicate

“Our phones have front-facing cameras for a reason. It’s to take pictures of ourselves,” said Greg Swan, an avid selfie snapper and vice president at public relations firm Weber Shandwick. “People want to share pictures of themselves and what they’re doing.”

Selfie aficionados say the snapshots are a quicker, often more effective way of sharing information.

“Can you imagine me writing, ‘I’m standing in front of the “Spoonbridge and Cherry.” It’s gorgeous. The water’s coming over the cherry and the sun is out,’ ” Swan said. “No. Instead, it’s a selfie shot of me in front of the ‘Spoonbridge and Cherry’ with the skyline in the background.”