I’m quoted in Minnesota Business: 5 online best practices for businesses
“With the legacy social networks crossing the decade mark and prioritizing monetization over organic reach, it’s time for brands to reevaluate their approach to Always-On content. For example, “National Doughnut Day” shouldn’t be part of your content strategy this summer, unless your company sells donuts. Instead, audience insights, corporate priorities, time of year and publisher […]
Read More I’m quoted in Minnesota Business: 5 online best practices for businesses