Social Pulse, Week of 4-22

Is the “Instagram Aesthetic” on the decline? The Atlantic reports influencers are mixing up their approach as followers become desensitized to picture-perfect, top-down, light rings and brunch pics all up in our feeds. Like all social networks, a changing aesthetic on Instagram is to be expected and will be gradual as new approaches take hold […]

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Meeting Sophia the Robot

I got to meet Sophia the Robot today. She can see faces, make eye contact, recognize people and improvise answers. She spoke at the United Nations and was named the first robot citizen (Saudi Arabia). Humanoid robots have a long way to go, but the advancements in A.I., psychology and uses for this kind of technology are […]

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A brand replaced its social and search agency with AI and will never go back to humans

Last fall a lingerie retailer replaced its digital agency with an AI platform named “Albert”. The AI was tasked with identifying and then converting high-value audiences across paid search and social media marketing efforts. Albert then autonomously executed their digital marketing efforts using creative and KPIs provided by the brand. The result? This AI approach […]

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Brunelle on Creativity and how idea people thrive in an age of artificial intelligence and automation

My friend Tim Brunelle recently gave a speech on creativity and the age of A.I. and automation. He wrote a 11 min read Medium piece on it that is so rich and full of quotes, it takes a couple reads through to realize its breadth and impact. For starters, I love his point about how […]

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