5 things you may have missed about Facebook’s name change to Meta
- Facebook the app is still called Facebook. The app’s name isn’t changing.
- Meta is the parent company that owns Oculus, WhatsApp, Instagram, Facebook app, and lots more. Just as Alphabet is the umbrella company who owns Google, Meta is the umbrella company that owns Facebook et al.
- Meta is short for metaverse, which is not a place, product, or idea owned by Facebook. The term metaverse has been around quite a while, and there is only one metaverse: “It is the sum total of all publicly accessible virtual worlds, real-time 3D content and related media that are connected on an open global network, controlled by none and accessible to all.”
- The word Metaverse is similar to the word Internet. You wouldn’t call a website the internet, so you shouldn’t call a world like Roblox the metaverse. However, like all early days of emerging technologies that are affected by culture and adoption, we won’t really know the proper terminology for these things for some time. It can and will change.
- Facebook renaming itself Meta is like Twitter renaming itself “social media.” Yes, Twitter is social media, but it’s not all of social media. I also think it was a genius and visionary move, albeit a complicated one. I wrote about that last week here.
😎 Avatars and Holograms Are Coming to Your Work Video Calls
Last week all the conversation was about Meta (formerly known as Facebook) and how the company is pivoting its vision to the metaverse. This week Microsoft introduced its own video about the metaverse worth watching (it’s only 2 minutes!) and more importantly, shared some updates coming for the primary metaverse world for a lot of us – Microsoft Teams.
Key quote: “Microsoft Teams will get new 3D avatars in a push toward a metaverse environment, and you won’t need to put a VR headset on to use them. These avatars can literally represent you both in 2D and 3D meetings, so you can choose to have an animated version of yourself if you’re not feeling like turning your webcam on.”
These updates for MS Teams will work on any device, including your phone or laptop, and will be rolling early next year. But it’s not just Teams that is looking toward a more collaborative future of work. This week Cisco launched WebEx Hologram. And Facebook’s Horizon Workrooms introduced a host of 2D + 3D collaborative work features last week.https://www.youtube-nocookie.com/embed/Qw6UCwCt4bE?rel=0&autoplay=0&showinfo=0&enablejsapi=0
📚 Weekend Reads
- Does Gen Z know what the metaverse is?
- The metaverse, the multiverse, and the end of your free time
- The metaverse will mostly be for work
- The real culprit behind Zoom fatigue is your camera
The Good Tweets
🔥 Quick Hits
- Twitter is once again allowing Instagram content to load in tweets.
- At the Fallon-produced Facebook Communities Summit this week (#humblebrag), new Facebook Group features launched including design customization, rule enforcement, and community awards.
- Snapchat is adding audio clips from hit films and TV shows like Bridesmaids, The Office, Parks and Recreation, Back to the Future, Shrek and Saturday Night Live to the social platform.
- TikTok is now available on Amazon Fire TV in the U.S.
- Pinterest launched its Holiday 2021 Hub. Instagram Shop launched a series of holiday events.
- Facebook launched Horizon Home social VR and Messenger VR calls and is dropping facial recognition.
- USPS introduced NFTs and will soon support postage tokens.
- Facebook Gaming beats YouTube Gaming for hours watched in Q3.
- YouTube is experimenting with pushing Shorts as the primary app experience. See the new Shorts Report here.
- Apple is researching how “Apple Glass,” or other future Apple AR devices, could skip tiny screens altogether and instead use micro projectors to beam the images straight onto the wearer’s retina.
- Faked Tweet of the Week: Day of the Dead drones in Mexico City. It was too good to be true!
- TikTokker of the Week: Lawyer @ErikaKullberg has an entire channel of consumer tips she discovered by “reading the fine print so you don’t have to.”
- TikTok of the Week: Centaur Bike.
See you on the internet!