Brand Activation Strategy at MIMA this week

This week I joined colleague and creative director Joanne Torres in presenting the Arby’s “Free Sandwich for Life” case study at the Minnesota Interactive Marketing Association’s May event.

Here’s a look at the outcome…

My friends Cavan Reagan Reichmann and Dustin Smith also presented a super smart case study from Carmichael Lynch.

If you’re not yet a MIMA member, check out their monthly events. They are consistently excellent, and the networking is stellar.

If you’re interested in hearing more about activating brands through contagious creative, innovative social media and measurable marketing, hit me up.