Weekly Social Pulse, Week of 8-13

Can a Supreme Logo Make Anything Cool? Yes, yes it can. Streetwear brand Supreme is known for the limited fashion drops and collaborations, and the latest was the cover of the New York Post this week. And there are currently individual papers selling on eBay for bids starting at $50.

Rick Rubin’s Twitter Account is a Must-Follow: Rick Rubin, the famous producer known for his work with Beastie Boys, Run–D.M.C. and almost every important band in the last 20 years, has turned his Twitter account into the latest must-follow account. Rubin only tweets a couple times a week, only quotes himself and allows one tweet to be live at a time — promptly deleting the previous tweet when the new one is posted. He’s quoting himself saying wholesome, yet over-the-top things like, “By paying attention to one thing over another, you’re making a choice.” Give Rick a follow.


This account shows everyone is living the same life on Instagram: Avocado toast. The perfect latte. A gorgeous waterfall. Everyone isn’t living the same life, but they are increasingly posting the same things on Insta. The account @InstaRepeat has come on the scene to curate these copycat posts and expose just how uncreative we may all be. See if your photos have been curated here.

Alexa coming to Windows; Cortana to Alexa: Amazon and Microsoft are collaborating to allow people to voice shop on Amazon, and to hear e-mails and set up calendar appointments from Microsoft Outlook on Amazon Echo speakers. “The goal is to have two integrated digital assistants who can carry out tasks across different dimensions of daily life—at home or work, and on whatever device is most convenient,” Microsoft’s Jennifer Langston wrote in a company blog post. It’s a smart and collaborative way for Amazon and Microsoft to compete with Apple’s Siri and Google Home. Look for more features and collaborations to come in this space.

Image result for microsoft amazon cortana


Humans less likely to turn off robot when it begs to stop: Would you unplug a robot if it was begging you to stop? New research found humans were more likely to listen to the robot if it objected to being turned off than when it didn’t respond… particularly when it begged for mercy, “No! Please do not switch me off! I am scared that it will not brighten up again.” Sometimes the Hollywood sci-fi is more real than we think.

Journal Pone 0201581 G001