(cross-posted from space150’s blog)
We’ve been building virtual reality (VR) experiences for two years now — starting with the Victory Motorcycle VR ride to Sturgis — and most recently with two different experiences we debuted at NY events (more on those soon!).
VR is coming of age. In fact, according to Gartner’s Hype Cycle, VR is coming out of the “Trough of Disillusionment” and into the “Slope of Enlightenment.”
Many of us in the business are addicted to giving people “VR Face” — better known as the look of childlike wonder, mouth agape, that is usually a result of someone’s first time experiencing true virtual
reality.
The latest Samsung Gear VR commercial utilizes this human truth well:
With the low-cost of the Playstation VR sure to make it a holiday wish list favorite, we’re going to see more and more of these cheesy, grinning faces in our future.
GREG SWAN 