MN

Gawker changing up how it incentivizes writers (quality over traffic!)

But web traffic is no longer Gawker’s primary metric for judging editorial success. In January, CEO Nick Denton announced that the site would prioritize high-quality editorial content over viral posts that drew large amounts of traffic. Gawker’s bonus system also shifted; writers received bonuses for writing stories that editors judged to be high-quality, rather than for stories that drew the most unique visitors.

Source: As Gawker traffic stalls, writers told to work faster | POLITICO

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