Future of News: A relentless focus on a specific audience also keeps you honest

Posted on by Perfectporridge in Quotables, Social Media

“Relentless focus on a specific audience also keeps you honest.”

– Jessica Lessin, The future of news: know thy audience

Published by Perfectporridge

Greg crafts creative strategies for brands rooted in consumer insights, creative technology, PR, social platforms, content strategy, and the cultures that knit them together.