Quotables Social Media

Future of News: A relentless focus on a specific audience also keeps you honest

By Greg Swan
Leave a Comment on Future of News: A relentless focus on a specific audience also keeps you honest

“Relentless focus on a specific audience also keeps you honest.”

– Jessica Lessin, The future of news: know thy audience

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Published by Greg Swan

Greg Swan builds creative engagement strategies for brands rooted in consumer habits, social networks, and the culture engine that knits them together. Follow him @gregswan.

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