Wearable Technology

Scoble’s link-bait headline is worth clicking: Google Glass is doomed

Smart lenses (glasses and contacts) will eventually mainstream because of their unique value, utility and diversity.

Expecting 1.0 innovations to be perfect in the short term is unrealistic.

Don’t focus on Google’s Glass.

Focus on the consumer insight of why and how we will benefit from this technology in the long term.

Here’s his post. It’s spot-on: Robert Scoble: Scoble says Google Glass is doomed

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