Want to read The Circle and meet me for coffee?

October 21, 2013 — 3 Comments

Based on a recommendation from Lauren Melcher, I read “The Circle” by Dave Eggers this month.

I highly recommend it. Frankly, I can’t stop thinking about the implications of the novel, and definitely think anyone working in our industry should read it. I see it as the Atlas Shrugged of our digital generation.

This comic here from the WSJ Speakeasy sums up the premise, plot and irony of such a book coming out right now. Except I disagree it’s that well written (the plot is great but Eggers’ sentence structure isn’t my favorite — just like Ayn Rands, come to think of it).

Fear-mongering aside, Eggers has his pulse on a very real and emergent trend related to connectivity, interaction and the subjective slippery slope of using connectivity tools for good and evil.

Anyway, if you do end up reading The Circle, let’s grab a coffee or beer or something and chat through the repercussions of connectivity and social interaction and what those mean to consumers, our clients and careers.


Trackbacks and Pingbacks:

  1. #thecircleproblems « GREG SWAN - November 17, 2013

    […] our basement last night, and I specifically didn’t tweet about it. Then I thought about how The Circle would say I have an obligation to share that this life event happened. Then it turned out to be a […]

  2. The future where we stop talking about how great social media and technology are and make stuff instead « GREG SWAN - December 10, 2013

    […] interactive, technology or marketing, you are harming your career. Read them. No excuses. Then read The Circle, and let’s grab […]

  3. WWW-architect Sir Tim Berners-Lee vs The Circle « GREG SWAN - April 12, 2017

    […] Egger’s The Circle is coming out as a movie in two weeks. When I read the book in 2013 I called it the Atlas Shrugged of our digital generation. Eggers had his pulse on a very real […]

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